I was scrolling through beautydirectory the other night and came across a new venture seeing Harper’s BAZAAR, CLEO, COSMOPOLITAN, Dolly, and ELLE team up. What are these magazines teaming up to do? Launch a new beauty box – THE EDIT.
The article in Beauty Directory stated “Created in partnership between Bauer Media and Chicane Marketing, THE EDIT sample boxes will feature a selection of on-trend products hand-picked each quarter to reflect the essence of each magazine”. So I’m thinking we should be expecting something similar to Pacific Magazine’s THE PARCEL, launched in September 2014. THE PARCEL saw Marie Claire be the first fashion magazine to enter this arena, followed by their sister publication, Girlfirend Magazine.
So far THE PARCEL has been one of my favourite beauty boxes, with their quarterly offerings packed with high-end brands with a number of full size products (I’ve seen great value from every box released so far). I’ll be keeping my eye out for more news on THE EDIT and keen to sign up once more details are released.
Are you excited to find out more about THE EDIT? Or do you think we have enough sample boxes in the market as it is? Let me know in the comments.
Beauty Bloggers & make-up hoarders have one very common first world problem..What to do with all this stuff? I am very lucky to receive some beautiful products from amazing brands, sometimes in multiples. On top of that my obsession with beauty can see me accumulate gift’s with purchase or samples that I can’t really use myself.
Just the other day I came across a solution to this little problem, and it’s called “Every Little Bit Helps”.
Every Little Bit Helps is a registered Australian not-for-profit charity with the specific purpose of receiving and redistributing unwanted and unused complimentary hotel toiletries, airline amenity kits, sanitary items, make-up and cosmetic samples to those in need including Homeless Shelters, Women’s Shelters and Youth Shelters.
I thought this was a fabulous idea, and a very easy way to contribute something to those who would really appreciate it.
You can read more about supporting the cause on the Every Little Bit Helps Website, but for individuals you can simply post your products to:
PO Box 340, Forestville NSW 2087.
It may seem like you are not dong much, but every little bit helps.
Last week I was lucky enough to be invited to celebrate the opening of the brand new Aveda Bondi Junction store with some lovely fellow bloggers!
Located on level three of Bondi Westfield, the new Aveda store carries the full range of Aveda’s hair, skin and make up products. It is an absolutely gorgeous store, featuring a live plant wall and a beautifully calming atmosphere. While in store, we were given the run down on Aveda’s begginings and roots in the traditional indian healing principals of Ayurveda.
Avuyrveda principals work closely with the bodies seven Chakras; Insight, Intention, Wisdom, Grounded, Harmony, Expressive and Nourished. While in store we took our own sensory journey to discover which of our Chakra’s needed a little bit of balancing. The process is quite simple, select three of the seven chakra cards whose words, symbols or colours grab you. You then smell the Aveda fragrances associated with each Chakra, and the one that appeals to you the greatest tells you which of your Chakra’s may be slightly off balance at that time. The Chakra I ended up selecting was Harmony (chakra 4), with the associated Aveda Chakra balancing mist featuring scents of organic sandalwood, mandarin and palmarosa. This Chakra is the center of sympathy, empathy and love. When the heart chakra is balanced, one feels love and connection to self and others.
The Chakra mist is a great one to keep on your desk when you need a little bit of balance! You can take your own sensory journey in the new Bondi Junction store, or online here. Also keep an eye on the blog – I’ll be featuring some brand spanking new Aveda products soon!
All images provided by Aveda Australia.